Okay, I was bored and thought 'hey lets lurk around the PA boards'. This is what I found:
PublishAmerica is arguably in a better position than just about any other traditional press to face today's challenges. Finances are in great health, the company has always been debt-free, operations are lean, our product is as popular as ever, and last year PublishAmerica grew bigger than ever before.
The secret of our success is no secret: PublishAmerica provides an absolutely free service for our almost 35,000 authors, who bring just as many small niche markets with them. If an economy wants to hurt an enterprise such as ours, it must first fatally hurt the worlds that spin around our authors. That's not happening.
Our authors still write great prose. They still are experts in their fields. They are looked upon with deserved awe and respect. The universes in which they move may consist of a few hundred or a few thousand individuals, but our authors do have something to offer to them, to entertain, to teach, something that can be found nowhere else. As long as they write their words, PublishAmerica will print and distribute them. We serve those micro niches, we connect them, we bring our authors' words to their readers.
It's apparently true that the big commercial houses have been losing readers. PublishAmerica however has found new readers. With each new author we add new readers -- we have never added more authors than we did in 2008, and we never sold more books, too. At higher sales prices than before, for good measure. When others slashed their prices in order to be competitive, PublishAmerica raised them. We were confident that our readers would be willing to pay what it takes to obtain the quality works of our authors, and we were right.
As a result, we sell more books, written by more authors, at higher prices, yielding higher royalties, and leaving our organization on solid grounds. We enjoy a uniquely high author loyalty: each day, forty percent of our new book contracts go to authors who already have one or more books in print with PublishAmerica. We don't know how many authors actually complete a second book, but reportedly it's less than half. This suggests that virtually every PublishAmerica author who wrote a second book stays with us.
Surprised? Not if you read the papers. There is pretty much no newspaper left that hasn't reported on yet another PublishAmerica author. We aren't big on big-name celebrities, but man, do we have a big supply of grassroots heroes to share. They are our core strength, our tens of thousands of hard-working, successful, proud authors. They live on Main Street, and they serve Main Street niches.
As long as PublishAmerica does what its name says it does, publishing America, we're on Main Street. That's where the nation's backbone is. A spine that is as steeled and solid as it ever was.
PublishAmerica is arguably in a better position than just about any other traditional press to face today's challenges. Finances are in great health, the company has always been debt-free, operations are lean, our product is as popular as ever, and last year PublishAmerica grew bigger than ever before.
The secret of our success is no secret: PublishAmerica provides an absolutely free service for our almost 35,000 authors, who bring just as many small niche markets with them. If an economy wants to hurt an enterprise such as ours, it must first fatally hurt the worlds that spin around our authors. That's not happening.
Our authors still write great prose. They still are experts in their fields. They are looked upon with deserved awe and respect. The universes in which they move may consist of a few hundred or a few thousand individuals, but our authors do have something to offer to them, to entertain, to teach, something that can be found nowhere else. As long as they write their words, PublishAmerica will print and distribute them. We serve those micro niches, we connect them, we bring our authors' words to their readers.
It's apparently true that the big commercial houses have been losing readers. PublishAmerica however has found new readers. With each new author we add new readers -- we have never added more authors than we did in 2008, and we never sold more books, too. At higher sales prices than before, for good measure. When others slashed their prices in order to be competitive, PublishAmerica raised them. We were confident that our readers would be willing to pay what it takes to obtain the quality works of our authors, and we were right.
As a result, we sell more books, written by more authors, at higher prices, yielding higher royalties, and leaving our organization on solid grounds. We enjoy a uniquely high author loyalty: each day, forty percent of our new book contracts go to authors who already have one or more books in print with PublishAmerica. We don't know how many authors actually complete a second book, but reportedly it's less than half. This suggests that virtually every PublishAmerica author who wrote a second book stays with us.
Surprised? Not if you read the papers. There is pretty much no newspaper left that hasn't reported on yet another PublishAmerica author. We aren't big on big-name celebrities, but man, do we have a big supply of grassroots heroes to share. They are our core strength, our tens of thousands of hard-working, successful, proud authors. They live on Main Street, and they serve Main Street niches.
As long as PublishAmerica does what its name says it does, publishing America, we're on Main Street. That's where the nation's backbone is. A spine that is as steeled and solid as it ever was.
