Tips for writing effective blurb for e-book

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BAY

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What are some tips for writing effective blurbs for an e-book? Is there a sweet spot word count?
 

Sweetwheat

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interesting question. I hope others who've done it answer :p All I can think of is maybe like...take the gist of your query and work with it?
 

veinglory

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I don't know of any real information suggesting how ebook blurbs do/should vary from those for paperbacks. I imagine there would be an advantage to front loading because many etailer show just a few lines and a more tag. So the first few lines probably need to be grabby. But that's just a guess.
 

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Sweetwheat.

Yeah, I hoped to learn from the pain of others. I've been reading paperback's and there is a whiff of query on some, but I think the first line or two should scream with attention.
 

BAY

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Veinglory,

Can you elaborate on front loading from your viewpoint? Basically, don't hold the punch line back. Make the first sentence do the most work. The query didn't come easy for me, and I'd hoped the avoid the angst with blurb writing.
 

Al Stevens

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Look at listings of best-selling e-books and see what they did. For fiction I stay in the neighborhood of fewer than 200 words. But don't take my word for it. None of my fiction books are best-sellers. Yet.
 

veinglory

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I think that a person scanning a digital shop might be scanning through blurbs much quicker. So maybe the first line should be a tag line, or an intriguing conundrum, or really nail the tone and genre so the reader knows what they are looking at.
 

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Thanks AL,

Loved Self Defense, BTW.
 

BAY

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Veinglory,

You hit it. After scanning some, my eyes start to cross. I like the idea of using a tag and also an intriguing conundrum. Nailing tone is hardest for me. Now that I've looked back at a few that made me stop scanning, I think the tag is what made me focus.
 
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