Report your self-publishing sales results here

Status
Not open for further replies.

annetpfeffer

practical experience, FTW
Super Member
Registered
Joined
Mar 17, 2011
Messages
1,683
Reaction score
115
Location
Los Angeles
Website
www.annepfeffer.com
Since book sales aren't gathered and reported in any consistent way, and since what DerekJCanyon did in his own thread was so helpful, I thought maybe we could gather self-reported self-publishing data from authors all in one place -- here!

All of you self-pubbers: would you be willing to give us some of your sales data -- whatever you have and are willing to share? It would helpful to get not just # copies sold, but over what time frame and at what price. Also, the type of book it is and how many books you have for sale.

Although it's hard to report disappointments, it would be great to hear about books that didn't do so well, in addition to the successes. We need the reality check, plus there may be lessons to be learned!
 

annetpfeffer

practical experience, FTW
Super Member
Registered
Joined
Mar 17, 2011
Messages
1,683
Reaction score
115
Location
Los Angeles
Website
www.annepfeffer.com
Alright, since I'm an impatient person, and no one has posted in the 51 minutes since I put this thread up, I'll throw in some data.

I haven't self-published yet, so I'll tell you about the performance of my website, which I began on August 8, 2011.

In my first (partial) month of operation, a total of 197 "absolute unique visitors" (a Google Analytics term meaning "people") made 309 visits to my site. In other words, some of those people visited only once while some came back for double or triple the pleasure.

The average amount of time spent on the site was in the vicinity of five minutes, but over time I expect that number to fall. The early visitors were people who knew me and who, bless their hearts, were willing to pore over every delightful page I offered. Now my visitors are mainly strangers. The last four days of August, I had 29 visitors who spent an average of 1.12 minutes on the site.

My international presence has now expanded to include a couple of my Italian cousins and even some people I don't know, the most recent being from Belfast.

How did I get people to visit me? First, I sent an email to everyone I know, using the broadest possible definition of the word "know." This would include my former insurance agent, who retired but is still on my mailing list, and people I haven't communicated with in ten years or more. (In other words, I have no shame.)

Second, I put notices on my Facebook page. And third, I started blogging in Absolutewrite, which I love. Best source of information and support I could have hoped for!

Anyone else have results of some kind to report?
 
Last edited:

annetpfeffer

practical experience, FTW
Super Member
Registered
Joined
Mar 17, 2011
Messages
1,683
Reaction score
115
Location
Los Angeles
Website
www.annepfeffer.com
In the spirit of getting things going, I'm going to post other self-reported book sales that I've found around the internet. Again, they are self-reported, so you'll just have to read and evaluate them for yourself, just as I've done.

Below is J. Konrath's September 2010 post as to his cumulative sales and profits. It's interesting, because he compares his sales on different ebook outlets and the sales/profit results from his self-published books as opposed to his books with Hyperion.

As usual, if any of you people have thoughts or comments about this link, you're welcome to send 'em on in.


http://jakonrath.blogspot.com/2010/09/konrath-ebooks-sales-top-100k.html
 
Last edited:

annetpfeffer

practical experience, FTW
Super Member
Registered
Joined
Mar 17, 2011
Messages
1,683
Reaction score
115
Location
Los Angeles
Website
www.annepfeffer.com
Another blogpost, this one by Robin Sullivan, in which she compares the sales and profit results of a traditionally published writer to those of one who has self-published.

Note: I'm trying to pick pieces that seem to be responsibly prepared. In this one I did catch a math error, and there are problems like missing words, but I thought overall it was worth at least considering.

http://write2publish.blogspot.com/2011/04/midlist-authors-traditional-or-self.html
 

kaitie

With great power comes
Super Member
Registered
Joined
Sep 10, 2009
Messages
11,732
Reaction score
4,650
I'm not saying this to start a ruckus, but please keep in mind that we've actually dealt with those statistics numerous times on other threads. It might be a good idea to go and read them and see what came of them so that we can avoid the same thing happening here. And that's true for anyone who hasn't read them.

I'm also wondering if this might be a better idea as a self-report thread, rather than reporting for others.
 
Last edited:

annetpfeffer

practical experience, FTW
Super Member
Registered
Joined
Mar 17, 2011
Messages
1,683
Reaction score
115
Location
Los Angeles
Website
www.annepfeffer.com
I'm not saying this to start a ruckus, but please keep in mind that we've actually dealt with those statistics numerous times on other threads. It might be a good idea to go and read them and see what came of them so that we can avoid the same thing happening here. And that's true for anyone who hasn't read them.

I'm also wondering if this might be a better idea as a self-report thread, rather than reporting for others.

It sounds like problems arose on some of those other threads, and the last thing I want to do is cause problems.

Is there a reason, Kaitie, why you suggest that I not include links to other blogposts that I find interesting? Again, you seemed to allude to past problems on some threads, but what specifically are you concerned about?

Also, if there are threads I should look at, would you tell me which ones they are? I'll look at them. If they're old threads, though, they might be out of date. Sales and profit figures are always changing, so any recently reported figures on this thread would be new information and not something that's been rehashed on other threads.


I started this thread because I wanted information and I thought maybe other people might, too. Those who are fully versed on this subject to the point of boredom could simply move on to other threads, after all. But I don't want to stir up controversy, at least, not the unconstructive kind.
 
Last edited:

kaitie

With great power comes
Super Member
Registered
Joined
Sep 10, 2009
Messages
11,732
Reaction score
4,650
It sounds like problems arose on some of those other threads, and the last thing I want to do is cause problems.

Is there a reason, Kaitie, why you suggest that I not include links to other blogposts that I find interesting? Again, you seemed to allude to past problems on some threads, but what specifically are you concerned about?

Also, if there are threads I should look at, would you tell me which ones they are? I'll look at them. If they're old threads, though, they might be out of date. Sales and profit figures are always changing, so any recently reported figures on this thread would be new information and not something that's been rehashed on other threads.


I started this thread because I wanted information and I thought maybe other people might, too. Those who are fully versed on this subject to the point of boredom could simply move on to other threads, after all. But I don't want to stir up controversy, at least, not the unconstructive kind.

I was suggesting it more so that we could avoid having the same arguments here but also because I thought it would be helpful for people to see the issues we've mentioned in the past.

As for not reporting, I'm just wondering. I'm not saying it should be one way or the other. I had two thoughts, personally. One was that many of the people you mentioned are among the top sellers and I thought it might be intimidating. A little like saying, "Share your sales data. Btw, Stephen King sold 350,000 books last month!"

Not the best example, but the sort of thing that might discourage people from joining in the conversation, especially if they feel that they're expected to get similar numbers. I've seen a similar effect in other threads about things like number of queries sent.

My other reason was because it's sometimes difficult to know how accurate the information being reported is when someone else says it. I've heard accusations before of people exaggerating sales to encourage more people to buy, etc. I don't know that there has ever been any proof of that sort of thing, but essentially if people are reporting their own sales then they theoretically are going to know what their numbers are, rather than repeating numbers that other people gave.

I'm kind of highly sensitive to this whole repeating things found on the internet thing at this point because I've been seeing a lot of really crazy stuff being repeated lately, and the two sources that you chose have been shown to be somewhat biased. I don't think you intended for them to be. It's just a matter of being able to judge source material. If we're discussing our own sales then there really isn't room for argument.

That's just my opinion, though. If other people feel that sharing outside sales info helps the conversation then that's fine. I was just mentioning it as a potential consideration.
 

annetpfeffer

practical experience, FTW
Super Member
Registered
Joined
Mar 17, 2011
Messages
1,683
Reaction score
115
Location
Los Angeles
Website
www.annepfeffer.com
I was suggesting it more so that we could avoid having the same arguments here but also because I thought it would be helpful for people to see the issues we've mentioned in the past.

As for not reporting, I'm just wondering. I'm not saying it should be one way or the other. I had two thoughts, personally. One was that many of the people you mentioned are among the top sellers and I thought it might be intimidating. A little like saying, "Share your sales data. Btw, Stephen King sold 350,000 books last month!"

Not the best example, but the sort of thing that might discourage people from joining in the conversation, especially if they feel that they're expected to get similar numbers. I've seen a similar effect in other threads about things like number of queries sent.

My other reason was because it's sometimes difficult to know how accurate the information being reported is when someone else says it. I've heard accusations before of people exaggerating sales to encourage more people to buy, etc. I don't know that there has ever been any proof of that sort of thing, but essentially if people are reporting their own sales then they theoretically are going to know what their numbers are, rather than repeating numbers that other people gave.

I'm kind of highly sensitive to this whole repeating things found on the internet thing at this point because I've been seeing a lot of really crazy stuff being repeated lately, and the two sources that you chose have been shown to be somewhat biased. I don't think you intended for them to be. It's just a matter of being able to judge source material. If we're discussing our own sales then there really isn't room for argument.

That's just my opinion, though. If other people feel that sharing outside sales info helps the conversation then that's fine. I was just mentioning it as a potential consideration.

Katie:
Thank you so much for taking the time to spell out your thoughts on this. As far as your comment that citing the sales numbers of bestselling authors could intimidate other writers into withholding their own sales data, I guess that could happen.

And your comment that self-reporters could fudge their own data -- well, that could happen, too.

But frankly, both problems go with the territory when there's no objective reporting of sales data by an outside party. The only source of sales data for books that we have is the authors themselves. So, yes, I'm aware of the problems of self-reporting, but there's no alternative, is there?

You say that "if people are reporting their own sales then they theoretically are going to know what their numbers are, rather than repeating numbers that other people gave." That's why I didn't paraphrase what Konrath said about his own sales. I didn't want to lay my own interpretation on it. Instead, I gave the link to his blogpost, so you could read his own words for yourself and decide what you thought.

As for the Robin Sullivan post, she does interpret the sales figures of two other writers, so there could be bias her report. But I gave you the link, so you could-- again --read her account of it and decide for yourself.

It appears that, for veterans of this blog, like you, the issues I've raised here are "been there, done that." I can see how it would bore you and others who have lived through the lengthy "arguments" you've alluded to.

But for a newbie like me, it's not old stuff, and there have to be others as well who are still interested in these subjects. It seems like absolutewrite ought to be able to accommodate both the veterans and the newcomers.

It seems natural that some threads will pick up subjects that were hashed over ten months ago and rehash them for a new group of people in a new thread. If someone is bored by that, they have only to avoid that thread. Or am I missing something?

One thing I could do (and probably should have done) is to go over all the threads in Self-Publishing and POD and make sure I know what's in them. Maybe I have idiotically duplicated some other thread that's up and running right now, and if I did, I'm sorry. I'll check for that.

Again, thanks much for your opinions, and I appreciate your courtesy and considerateness as well.
 

DerekJCanyon

Registered
Joined
Jun 6, 2011
Messages
33
Reaction score
8
Anne, here are my sales numbers in the format you requested:


Title: Dead Dwarves, Dirty Deeds
Publish date: October 2010
Genre: cyberpunk short stories
Price: 99 cents
Total unit sales: 2,178

Title: Dead Dwarves Don’t Dance
Publish date: November 2010
Genre: cyberpunk novel
Price: 99 cents to $2.99
Total unit sales: 6,833

Title: Format Your eBook for Kindle in One Hour
Publish date: January 2011
Genre: Do It Yourself
Price: 99 cents to $2.99
Total unit sales: 1,985

Title: The Elemental Odyssey
Publish date: April 2011
Genre: young adult adventure novel
Price: 99 cents to $2.99
Total unit sales: 83

Title: Twelve Worlds
Publish date: April 2011
Genre: Science fiction and fantasy anthology
Price: $2.99
Total unit sales: 164
 

valeriec80

Got the hang of it, here
Super Member
Registered
Joined
Jun 12, 2009
Messages
388
Reaction score
33
I don't really have breakdowns like Derek. I tend to keep my records cumulatively and not by title.

So... From 8/09 until 9/10, I published about eight books, and I sold about 300 copies across all titles.

Over the next year, I published four more novels, and four novellas or short stories. I have monthly breakdowns for these. All are for all of my titles combined.
10/10: 27 copies
11/10: 26
12/10: 70
1/11: 71
2/11: 107
3/11: 175
4/11: 273
5/11: 1062
6/11: 1557
7/11: 1448
8/11: 498

You can see right where the Amazon algorithms picked up the first book in my series that sells the best (May), and you can see that I'm dropping out of those rankings currently.

Oh, these are Amazon only numbers. I may have sold 200 or so copies elsewhere in the past two years.
 

FOTSGreg

Today is your last day.
Super Member
Registered
Joined
Jun 5, 2007
Messages
7,760
Reaction score
947
Location
A land where FTL travel is possible and horrible t
Website
Www.fire-on-the-suns.com
Hmmm, is it only me or am I starting to sense a pattern here in sales?

A huge increase in sales during 4th Qtr 2010/1st Qtr 2011 period followed by a huge decrease in sales for the 2nd and 3rd Qtrs 2011.

I'm seeing summer doldrum drop offs too, but I'm hoping it picks up as we roll into October and the Christmas season, but I'm thinking the market might be glutted fir awhile (with both ereaders and bad books).
 

girlyswot

Super Member
Registered
Joined
Sep 1, 2007
Messages
2,227
Reaction score
390
Location
Cambridge
Website
myromancereviews.wordpress.com
I'm happy to share my figures as a newcomer to the self-publishing world. Both my books are short (category-length) contemporary romances.

Reckless Runaway at the Racecourse

Published July 29th 2011
Sold: 102 at $0.99
(There were also 212 free downloads during a couple of days when it was part of the Smashwords summer sale).

The Tycoon's Convenient Wife
Published August 26th 2011
Sold: 58 at $0.99


I'm pretty happy with these numbers. For the first book, I had a lot of UK sales (I'm from the UK) of whom I think there were quite a lot of my friends, who don't normally read this sort of book. For the second book, so far the majority of my sales have been from the US and I think these are more likely to be romance readers, so I'm really encouraged by that. I've been lucky to have had a couple of links to my website on one of the big romance blogs (Dear Author) at just the right time, so that's helped a lot.
 

juniper

Always curious.
Requiescat In Pace
Registered
Joined
Mar 1, 2010
Messages
4,129
Reaction score
678
Location
Forever on the island
That interview with Maya Banks was jaw dropping. That's a lot of money. A lot. 600k last year? Expecting about 900k this year?

Wow. :Wha:
 

Old Hack

Such a nasty woman
Super Moderator
Absolute Sage
Super Member
Registered
Joined
Jun 12, 2005
Messages
22,454
Reaction score
4,960
Location
In chaos
Oh, I would also commend this interview with romance novelist Maya Banks who has been epublished, print published and self-published. She gives a lot of detail about her sales figures and royalties, especially for some of her backlist books.

Just a quick nit-pick about that bolded part: print and electronic publishing are different formats in which books are published; trade publishing and self publishing are different business models which both utilise those formats, and many others besides, to publish books.
 

Deirdre

practical experience, FTW
Super Member
Registered
Joined
Aug 17, 2007
Messages
889
Reaction score
159
Location
Menlo Park, CA
Website
deirdre.net
Maya Banks helped me get back into a walking habit. I'd read a few minutes at the turnaround point, and then after I finished walking. Great motivation to keep exercising!
 
Status
Not open for further replies.