Okay.... What if you made over 100 accounts on Amazon and made 5 star reviews on your own book. Is that even allowed?
That guy sort of bragged about doing that too...
How do people usually get caught? Especially through fake amazon reviews, and the lies and all that?
Anyone know how Stanek got caught lying? How did readers find out it was all a fake?
Anything like that will leave clues over time. For example, if none of the reviews have that "real name" label, or if all of them only review that book, or if the sales rank is modest and it hasn't been released for long but it has more reviews than most bestsellers, or if all the reviews have a similar voice or keep harping on the same things (real readers are interested in diverse things about the book) or if they are all five-star reviews or sound too positive, or if any negative review gets immediately answered by a very indignant positive review. If you get burned by amazon.com reviews, you mostly ignore them from then on.
Carrying on a campaign of fake reviews that wasn't detectable would take too much time and energy. If you've got that much time and energy, you'd profit far more by using it to write more books.
You could make up a thousand accounts to post a thousand five-star reviews for your book on Amazon and you know what?
It wouldn't matter.
Amazon reader reviews are useless for selling books.
Their purpose is to get people, the reviewers, to come visit Amazon. That works out well ... for Amazon. For the writers, not so much.
Looking at it a different way, what about using a pseudonym?
Since first time authors have a clean slate, publishers will often chose them over a midlist guy like myself.
So I was thinking of doing my next book under a different name. And if that didn't sell too well, using another one for the book after that. Maybe do my next six books under six different names. (No author picture, no bio obviously).
Is that a crime?
Nobody thinks that using a pen name is fraud. Even if you change it multiple times. Unless you picked a pen name meant to emulate a famous author (but, even then, your publisher would kill that idea, so it just wouldn't happen anyway).