A couple of self-published books have just arrived here at work. I've read the first few pages of both. If I didn't know they were self-published, I'd say they were first draft pieces from a new(ish) author. The story might be great; I'm more interested in the basics of these two books. The sentence structure, grammar and spelling (in a couple of places) are extremely poor.
I don't think there's anything wrong with self-publishing, but wouldn't an author want their work to be as professional as any other title on the shelf? What's to be gained by having a book that reads as poorly as these two?
I, erm, recently saw here on AW why self-pubbing remains a popular choice. I saw someone post a piece for crits, something that had potential but also had some fairly big problems, too, and get
extremely defensive when great crits were offered. Next thing, this author announces a contract with, basically, a vanity house. The saddest part was, this person was basically announcing it in such a way as to say, "See? I didn't need to improve at all!" My mouse hovered over the
Reply button for just a moment, and then it hit me: this is who the self-pubbing industry was
made for. Nothing to say. This same person just barely got free of one big scam-house to sign up with another.
No matter how great your potential talent, if you are more interested in having your ego stroked than in hearing honest feedback & improving your craft, then you will always remain self-deluded and wonder why your brilliance goes unrecognized.
It is a big shame, but in a way, not really. Every person who remains self-deluded and refuses to perfect their craft is one more person who
won't be competing with me on the best-seller lists.

Bully for them, and bully for me! Go for it! Self-pub your little heart out. I think that's
awesome! As for me, I'll keep practicing until I'm good enough for the big leagues. And bring on the crits!
wee