Pitching a book with the word "sex" in the title for bookstore readings

Hi,

I have co-authored a relationship/marriage book that deals with sexuality and intimacy issues (and which actually has the word "sex" in the title).

It will be published by a mainstream NYC publisher in a few months, and while my co-author will be doing the bulk of the promoting (as she has the bigger platform), I will be doing some promotion online and locally in my own community.

Here is my problem: How do I present myself to my local bookstore managers as a potential booksigning and/or book reading candidate? Bookstores obviously pride themselves on being family-oriented, and there is no getting around the fact that the word sex is mentioned in the title of my book.

Any ideas would be greatly appreciated!!

-hopeful

Thanks so much, Maestro!

Funnily, the book itself is actually quite tame (because much of the focus is actually on emotional intimacy). It's the title that I have been viewing as an obstacle. But I think you are right. If I approach them tactfully, I'm sure they will at least consider it. And if they pass, that's okay, too. (I'm actually kind of shy about promotion, though I know it's part of a writer's job description these days.)

Thanks again!

-hopeful

Good points, Anthony!

-hopeful