Cold Calling Questions

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wenwriter

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I’ve been doing a fair amount of cold calling recently (very painful but necessary!). For those of you who’ve done it, I have a few questions –

  • If the person is not there and you leave a voice mail, should you follow up again at a later date?
  • If they ask you to send info (samples) and you send them, should you follow up again?
  • If they say they never hire freelances, do you immediately cross them off your list for future contacts?
I’m getting ready to follow my calls up with post cards. I want my name out there and want to be aggressive enough to nail some clients, but I don’t want to annoy them either!
 

aarthurco

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wenwriter said:
I’ve been doing a fair amount of cold calling recently (very painful but necessary!). For those of you who’ve done it, I have a few questions –

  • If the person is not there and you leave a voice mail, should you follow up again at a later date?
  • If they ask you to send info (samples) and you send them, should you follow up again?
  • If they say they never hire freelances, do you immediately cross them off your list for future contacts?
I’m getting ready to follow my calls up with post cards. I want my name out there and want to be aggressive enough to nail some clients, but I don’t want to annoy them either!

If the person isn't there, leave a voice mail and let them know when you will call them back. Follow up to ensure they received samples from you. Don't immediaetly cross them off your list if they say they never hire freelancers, lots of people say that. Just wait a while, send them a Christmas card sometime. They may change their mind. That's been my experience.
 
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