Note to admin: the firm mentioned below is fictional.
Hi,
I hope you'll find this interesting.
Firstly, please don't look at replies until after you've completed the task.
Secondly, please don't approach the task as someone who knows about writing; instead, I'd like you to pretend that you're shopping for an architect (perhaps to do an extension or a renovation). That's important, because your initial 'mindset' may effect your preference.
What I'd like to know is: which of the following texts makes you more inclined to 'pick up the phone'?
Naturally, I'll be interested in your general comments, advice, typo alerts, etc, but the most important thing to me is your initial, gut reaction: which text gives you the most positive feeling?
Hi,
I hope you'll find this interesting.
Firstly, please don't look at replies until after you've completed the task.
Secondly, please don't approach the task as someone who knows about writing; instead, I'd like you to pretend that you're shopping for an architect (perhaps to do an extension or a renovation). That's important, because your initial 'mindset' may effect your preference.
What I'd like to know is: which of the following texts makes you more inclined to 'pick up the phone'?
Naturally, I'll be interested in your general comments, advice, typo alerts, etc, but the most important thing to me is your initial, gut reaction: which text gives you the most positive feeling?
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