What a shame it's doing this in conjunction with Legend Press.

Legend Press was involved in YouWriteOn's ridiculous attempt to publish 5,000 writers in about ten minutes, a few years ago. It was touted as a self-publishing thing but was of course vanity publishing, and there was a huge number of writers who were involved who ended up extremely unhappy indeed.

Since then Legend has started New Generation Publishing, I think, which is another pay-to-play publishing scheme.