How news organizations can guide through the “information jungle”

AW Admin

Administrator
Super Member
Registered
Joined
Apr 19, 2008
Messages
18,772
Reaction score
6,286
This is a study of Philadelphia residents who were surveyed about their news habits.

How news organizations can guide through the “information jungle”

“Participants said they had too much information and news on their screens and that they had to opt out, sort through and hunt for information that they were actually interested in.”

More than two-thirds of participants said they get information from Facebook daily, with low-income participants relying “heavily on Facebook to find rental listings, coupons, deals and even job opportunities.”
Younger focus group attendees highlighted email newsletters for useful information curation, with six out of the 64 saying they read a morning newsletter almost every day.

The full report from the Lenfest institute is available.