Thanks for the advice. WriterBN, I agree, the campaigns need to be worked on regularly. Mine are profitable only when I factor in the KENP royalties. Arpeggio, thanks for your comments. The author photo you mention. Is that for Goodreads? Amazon? Or both? Also, are the split paragraphs & bullet points you mention are they referring to my post or something else? Always looking for helpful advice like this. Thanks again.
A photo for your Amazon author profile and on Goodreads. The split paragraphs and bullet points not for your post here, but for your book description on retailer sites. Amazon allows minimal html, it's worth learning. For example something like this:
Ipsum lorem 1 Ipsum lorem 1 Ipsum lorem 1. Ipsum lorem 2 Ipsum lorem 2 Ipsum lorem 2.
into this
<p>Ipsum lorem 1 Ipsum lorem 1 Ipsum lorem 1.</p>
<p>Ipsum lorem 2 Ipsum lorem 2 Ipsum lorem 2.</p>
will publically look like this:
1 Ipsum lorem 1 Ipsum lorem 1 Ipsum lorem 1.
2 Ipsum lorem 2 Ipsum lorem 2 Ipsum lorem 2.
(<p> is for new paragraph </p> is for close paragraph)
Interesting that KDP advertising uses other authors to show your books. I know a few who are faking their own reviews on a large scale, so perhaps the exposure they get from their own fraud could benefit others who aren't scamming the reviews.