press releases

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Who writes the press releases, the authors or PA themselves?
 

James D. Macdonald

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They're a mail-merge press release, which give no indication of why anyone would be interested in reading the book. They're sent out way too early in the book's promotion cycle, and they don't come with a copy of the book.

In short, they're useless.

This post shows what the press release says:

http://www.absolutewrite.com/forums/showpost.php?p=119797&postcount=10867