http://www.theverge.com/2014/10/10/6957511/soylent-1-1-a-very-brief-review
Seriously - who in their right mind would call a nutrient powder SOYLENT?
Seriously - who in their right mind would call a nutrient powder SOYLENT?
Soylent Brown is poople.
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Started a thread about this in May: http://absolutewrite.com/forums/showthread.php?t=290958&highlight=soylent
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Actually, Milorganite is poople.
Maybe he only read the book and didn't see the movie and the subsequent 40+ years of jokes referencing soylent green.
I remember seeing the NPR article on this back when it first came out, which was written without comment on the the name ... then of course the comments on the article were loaded with But, but but Soylent Green is people!
It's pretty astounding that the developer could get all the way to market with that without one person stopping him and saying "Are you sure you want to use that? Don't you remember that movie?" It's a pretty well known movie and there is even a metal band that goes by Soilent Green. Even if he hadn't heard of it, isn't Googling the proposed product name the first thing a marketer is supposed to do?
Then again, someone in our industry named their product Crackzilla and there is no way they did an image search on that.
It's pretty astounding that the developer could get all the way to market with that without one person stopping him and saying "Are you sure you want to use that? Don't you remember that movie?" It's a pretty well known movie and there is even a metal band that goes by Soilent Green. Even if he hadn't heard of it, isn't Googling the proposed product name the first thing a marketer is supposed to do?
Then again, someone in our industry named their product Crackzilla and there is no way they did an image search on that.
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The name did get him a lot of publicity. Somehow I doubt that translated into sales, but who know?
Remember Ayds weight loss candy that was popular in the late 70s and early 80s? I don't see that around anymore.
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A company named their energy drink Cocaine and wondered why they were hounded off the market.