For what it's worth, I did read the website. What I saw concerned me greatly, and I wouldn't recommend the publisher. We always tell people to wait two years and see, but there are elements of the set-up that seem misinformed about what terms mean (for instance, the use of "agent"). There are also issues such as stating every book will be a bestseller when distribution isn't apparently, and POD is generally reserved for low-selling print copies as offset print runs are less expensive.
I don't think your words will be twisted, but keep in mind the terms you are using have very specific meanings. If you use the term "agent," an agent is a person who works no behalf of the author to sell the book to a publisher and get the author the best deal possible, negotiate the contract for said author, and then works as a go-between for any issues that arise. We aren't twisting your words to say that an agent doesn't do the things suggested on your site. If you are changing the meaning of a term, then it's going to create confusion and it's going to cause people to say "that's not what that means." Does that make sense?
No one is here to drag you into the mud or bring you down. We're here to make sure authors don't end up in situations they might regret. As an author, you should be able to appreciate that.
There are reasons experience is required. It's not must a matter of understanding the business side, but it's also the fact that publishing positions are professional positions. A person can't walk into Random House and say, "Btw, I'm an editor now so hire me," without some sort of training or experience because that person will lack the skills required to do the job at a professional level. This holds true for other jobs as well. Cover design, marketing, formatting, typesetting, and so on. Just as a writer often requires a lot of practice and learning to write at a professional level, these areas require practice and learning to do at a professional level as well.
Keep in mind that you're competing with the big companies (and the very good small ones). If your product isn't every bit as great as theirs, why would people buy yours instead? Do the people you're hiring have that level of professionalism? Do you see why we're concerned when you use standard terms in an unusual way, because it implies that you don't have that level of professionalism?
What about capital? Running a publishing company is a very expensive and not very profitable venture. It requires a lot of money up front to cover costs.
I'm not trying to be miss meanie mean pants here, though I'm sure that's how this comes across. I sympathize, and I understand that you're trying to do a good thing. You're ambitious, and that's fine. But I'm not sure if you've seen people lose their books when publishers go under before.
I've been here for long enough to see dozens of threads that are started by ambitious people trying to do a good thing. I don't think you're a bad person. I think that your business model is questionable, and the danger with that is that authors often lose rights or have a hard time regaining rights to books that they spent a lot of time and effort on. Even if those rights are returned, authors are then very limited in what they can do with them because most publishers want a fresh, new book, not a reprint, especially if sales weren't spectacular in the first place. Those books are essentially lost.
That's why threads like this exist. As others have said before, publishing isn't an entry level position. Just as with writing you have to know the rules before you can break them, you have to truly understand the industry and how it functions before you can change it.