For information about polymer clay like Sculpey, try here:
www.glassattic.com
The orange cat in my avatar is something I made from Sculpey 3. It's good for small objects, but I wouldn't recommend it for something as large as human-size. I know polymer clay if you have questions, and I have a limited understanding of earth clay. Polymer clay cures at low temperatures compared to earth clay. Polymer clay cures at around 275 degrees Fahrenheit.
Sculpting has two basic strategies: additive or subtractive. Additive is using something like clay where you're adding material to the thing you're building. Subtractive is using something like stone where you're taking away material.
For larger pieces in metal, there's something called a "lost wax" technique. I think it can be used for large pieces; in an art class, I made something hand-held. In this technique, the statue is made from wax, then a mold is formed around the statue. The wax is melted away leaving a hollow space inside for the hot metal to be poured into. The mold is then broken away to reveal the statue.
If you're going to use clay for a large figure, remember that the only thing that needs to be clay is the outer layer. The interior might be hollow. Build an armature in the basic shape, then put clay over the top and sculpt the outer textures. Most earth clays need to be fired, so you've got the problem of figuring out how to heat the thing properly so that the clay cures correctly. Or build it in pieces where each section can be cured separately then joined together for the larger piece.
Hope this helps...