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seun
02-24-2011, 03:33 PM
I saw a poster yesterday for The Adjustment Bureau. It had the tagline...

They stole his future. Now he's taking it back.

Immediately, I thought of one of the Bourne films (Supremacy) which had the tagline...

They stole his identity. Now he wants it back.

When that came out, I was reminded of the tagline for Total Recall...

They stole his mind. Now he wants it back.

Any other taglines from films which have been recycled (or ripped off?)

Anne Lyle
02-24-2011, 03:54 PM
Not that I can think of offhand. But those taglines remind me of my favourite book tagline ever:

"The fairies are back. And this time they don't just want your teeth."
Terry Pratchett, Lords and Ladies

:D

seun
02-24-2011, 05:25 PM
That's amusing yet disturbing at the same time. :D

mirandashell
02-24-2011, 08:27 PM
So is the book!

Jcomp
02-24-2011, 09:13 PM
Not exactly what you're talking about, but one of the taglines for the Clash of the Titans remake lazily recycles the title of the movie: "Titans will clash."

seun
02-24-2011, 11:03 PM
Not exactly what you're talking about, but one of the taglines for the Clash of the Titans remake lazily recycles the title of the movie: "Titans will clash."

Is that the best they could do? That's terrible.

Anne Lyle
02-25-2011, 12:14 AM
It's so terrible it's...terrible. Really? How much did they pay that copywriter? Can I have his job?

Tiger
02-25-2011, 05:24 AM
If I ever hear: "the hunter becomes the hunted" again, I'll hurl.

JoNightshade
02-25-2011, 05:32 AM
I don't think it's a conscious ripoff or even recycling. Taglines are often based on very common phrases. I write a weekly newsletter for my job and I am constantly using and/or twisting idioms - makes it punchy, short, and easy to digest. So I think it's more of a marketing thing...

Devil Ledbetter
02-25-2011, 05:45 AM
In a world where ... is the one that gags me.

seun
02-25-2011, 03:05 PM
I don't think it's a conscious ripoff or even recycling. Taglines are often based on very common phrases. I write a weekly newsletter for my job and I am constantly using and/or twisting idioms - makes it punchy, short, and easy to digest. So I think it's more of a marketing thing...

Changing one word (as they did with the Bourne film and Total Recall) sounds like recycling a tagline to me.

ALLWritety
02-25-2011, 03:50 PM
I saw a poster yesterday for The Adjustment Bureau. It had the tagline...

They stole his future. Now he's taking it back.



They went back in time and the other ripped them off!!! ;):tongue

Kev