A core value of Bombadil Publishing is that everybody involved in the book creation process shall earn a share in the revenue produced. This is expressed as the 20-20-20-20-20 principle:
20% of the revenue goes to the author: as royalty for the idea and the bulk of the creative work
20% goes to direct support for the author: half to a mentor responsible for helping the author in finishing the book concept and bringing the storyline to a consistent plot, half for bringing the literary and graphical quality to a level expected from professionally published books.
20% goes to cover direct production costs: Setting the book in a format acceptable by printers, and printing paperback copies
20% goes to sales: Administration, marketing and transport. Note that customer discounts for large orders are not included here.
20% goes to overhead: Setting up the process, administrating the flow of the manuscript from interested author to book in the hand of the reader, supporting development of manuscript creation tools, etcetera.