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Ran into this very informative topic and I thought I would share with everyone. I hope it will be helpful. Keep in mind that this is one particular author experience so your mileage may vary.
Reproducing the whole opening post (with the author permission). All credit should go to poster smreine at kindleboards who wrote all this:
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http://www.kboards.com/index.php/topic,124433.0.html
A very quick, short, and dirty guide to slowly building sales
on: August 27, 2012, 09:49:00 AM
(Material removed by moderator)
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Once again, all credit to poster smreine. I didn't write this. I'm just sharing since I believe this topic might be of use.
This is probably a "dream scenario" for most authors. Making a full time living writing novels but do very little marketing. Can it be done? Yes. But it will be hard. Very hard.
That, I believe, is the most important criteria. This whole strategy depends on having novels good enough that some readers want to add their email address to an author's mailing list. But if you can do that and start building a mailing list, you're half way there. The other half: continue to write more novels that people want to read.
p.s. Who here have a mailing list? Has it been helpful for you?
p.s. #2: This reply by NYTimes best seller Courtney Milan is too good to pass up so I will add it to the OP:
http://www.kboards.com/index.php/topic,124433.msg1964134.html#msg1964134
I don't know if it's allowed to copy and paste her whole reply so to be safe, I won't. But she advised against incentivizing signing-up (from her past experience) and wrote this:
Reproducing the whole opening post (with the author permission). All credit should go to poster smreine at kindleboards who wrote all this:
----------------------------------------
http://www.kboards.com/index.php/topic,124433.0.html
A very quick, short, and dirty guide to slowly building sales
on: August 27, 2012, 09:49:00 AM
(Material removed by moderator)
------------------------------------------
Once again, all credit to poster smreine. I didn't write this. I'm just sharing since I believe this topic might be of use.
This is probably a "dream scenario" for most authors. Making a full time living writing novels but do very little marketing. Can it be done? Yes. But it will be hard. Very hard.
4. They shouldn't suck.
That, I believe, is the most important criteria. This whole strategy depends on having novels good enough that some readers want to add their email address to an author's mailing list. But if you can do that and start building a mailing list, you're half way there. The other half: continue to write more novels that people want to read.
p.s. Who here have a mailing list? Has it been helpful for you?
p.s. #2: This reply by NYTimes best seller Courtney Milan is too good to pass up so I will add it to the OP:
http://www.kboards.com/index.php/topic,124433.msg1964134.html#msg1964134
I don't know if it's allowed to copy and paste her whole reply so to be safe, I won't. But she advised against incentivizing signing-up (from her past experience) and wrote this:
This advice is made of gold. I give it a gold star. This is what I advise 100% over everything else in the entire world.
.
.
I'm still building, but at this point it's pretty clear to me that my newsletter is my absolute best selling tool.
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