Hi. Hope 2006 finds ebveryone happy, healthy and successful.

Well...I am writing a memoir for a friend about his life. I have to do a proposal, but I find this process infringes on my creative process, it's dauting and difficult. I'm a creative writer, what the hell do I know about doing a Competitive Analysis and a Marketing Analysis? My question, would it be better for someone like me to inlist support, find a PR person or an editor perhaps to help me through this Analysis process? Or should I take a class? Thanks