Well, except for the part about paying advanced royalties being "unsound" and mostly being driven by publishers who produced "ephemeral literature". The author suggests that the serious author should stay away from such publishers.
And perhaps serious authors still should.
He's worried that the publishers will bankrupt themselves by making a series of bad bets, and then (as now) having your publisher go bankrupt is bad for your career. Myself, as a proud producer of ephemeral literature, I'm all for advances.
I note that Herman Melville accepted an advance for
Moby-Dick. Of course, his publishers expected another blood-and-thunder nautical adventure, full of cannibals and bare-breasted native beauties (such as had already made Melville a best-seller), not ...
Moby-Dick.
Sometimes, when what you want is ephemeral literature, what you get is a classic.
Do you think that would have the power to pull the reader out of the story in that instance?
Any thoughts?
Maybe?
Does running the three sentences in French advance the plot, reveal character, and support the theme? If so, do it.
If not, ask yourself
why you're doing it.
I've read that electronically submitted manuscripts (such as an email attached RTF) should not include headers. If the recipient does not specify, is it safe to assume this is acceptable?
If they don't specify, don't include the headers. Do make sure your name and contact information is the very first thing in the file.
They'll be reformatting the text for whatever kind of reader they use.
The reason for using RTF is because it's most easily transferable to the greatest number of word-processing programs and text-reading devices.