This is what happens when a company goes public. The company becomes solely interested in making more money. Sure, they still make games, build TVs, offer phone service, etc... But, ultimately, their single most important goal is pleasing the stockholders, people who have no sustained or long term interest in the company's success.
For a stockholder to divest their interest in a company they need only hit the Sell button. For an employee to divest their interest, they have to find a new job or move or take other similarly drastic steps. Sure, the stockholder has money in the company. The employee has a lot more at stake, even if it's not cash. But the executives are always more interested in keeping the stock price high than keeping the employees employed or even keeping the customers happy.
That's effectively what EA said in their casual dismissal of winning the Worst Company award. "People still buy our games, so this award is BS." What sucks is they do have a point. We're giving them the money to keep dicking us over.
I think I'm with Log on this one. For my part, any EA title I consider will need stellar reviews and a bargain bin price. Since they're not selling via Steam anymore, that's not going to happen very often. And since Mass Effect was the last series of theirs where I'd gotten so deeply invested, I won't experience the 'gotta have it' syndrome. And BioWare has lost a lot of trust with me thanks to EA's hijinks. Plus the writing really hasn't been there since DAO and ME2.